8‎ > ‎

h

It is precisely because big data is so essential that regulators should thoughtfully pursue policies that allow the global Internet economy to grow responsibly, while taking care not to unnecessarily restrain this growth.

Read Whole Story

Book Review: Dataclysm

Phil Simon | Posted 09.14.2014 | Books Read More: Google, Nate Silver, Big Data, Data, Ok Cupid, Amazon, Dataclysm, Books News
Phil Simon

Many books have been written about Big Data, and I'm the author of two of them. While the topic is well trodden, we understand far less about what companies are actually doing with this information.

Read Whole Story

Ten Ways to be a Mythic Content Whisperer

Lee Traupel | Posted 09.12.2014 | Business Read More: Google, Digital Media, Crm, Big Data, Content, Social Networking, Work-Life Balance, UK Culture, Facebook, Business, Content Marketing, Movies, Social Media Marketing, Culture, What-Is-Working-Small-Businesses, Television, Philanthropy, Newscred, Intelligent Design, Video, Online Advertising, Uklifestyle, Google Plus, Social Media Tips, Public Relations, Business News, Digital, Marketing, UK Business, Microblogging, Technology, Customer Service, Blogging, Linkedin, Twitter, Lifestyle, Web, Design, Women in Business, Online Shopping, Fashion Trends, Technologists, Social Entrepreneurship, Advertising, Strategic Philanthropy, Analytics, Digital Age, Pinterest, Arts, Small Business News and Trends, Linkedin Tips, News, Crm Business, Women on Twitter, Business News
Lee Traupel

Rule #1 - blog with the absolute best content you can produce, don't waste valuable time or resources on social media until your business has 30-50 blog posts completed.

Read Whole Story

Big Data: The Next Revolution of Sport

Richard Attias | Posted 09.10.2014 | Sports Read More: Doha Goals, Big Data, Sport, Sports News
Richard Attias

Big Data -- the aggregation and analysis of data to optimize performance -- is transforming modern society. Sport, which has always served as a reflection of society, is no exception.

Read Whole Story

Big Data And Marketing Personas - A Perfect Match?

Scott MacFarland | Posted 09.08.2014 | Business Read More: Digital, Target, Marketing, Business, Big Data, Content Marketing, Customers, Business News
Scott MacFarland

Are big data and the all-important marketing persona really a perfect match? If you're in the marketing trench like I am every day looking for better ways to create targeted content that's delivered to targeted customers - Yep... It's a perfect match.

Read Whole Story

5 Key Tactics for Improving Your Marketing Platform Strategy

Lee Traupel | Posted 09.13.2014 | Business Read More: Google, Digital Media, Crm, Big Data, Content, Social Networking, Work-Life Balance, UK Culture, Facebook, Business, Content Marketing, Movies, Social Media Marketing, Culture, What-Is-Working-Small-Businesses, Television, Philanthropy, Newscred, Intelligent Design, Video, Online Advertising, Uklifestyle, Google Plus, Social Media Tips, Public Relations, Business News, Digital, Marketing, UK Business, Microblogging, Technology, Customer Service, Blogging, Linkedin, Twitter, Lifestyle, Web, Design, Women in Business, Online Shopping, Fashion Trends, Technologists, Social Entrepreneurship, Advertising, Strategic Philanthropy, Analytics, Digital Age, Pinterest, Arts, Small Business News and Trends, Linkedin Tips, News, Crm Business, Women on Twitter, Business News
Lee Traupel

Every business today, regardless of size needs a marketing platform strategy to get your content "heard" on the right social channel.

Read Whole Story

10 Things to Watch From the U.S. Open

Jonathan Hall | Posted 09.05.2014 | Sports Read More: US Open Tennis, US Open, Big Data, Digital-Brand-Experience, Brand Experience, Sport, Brands, Sports News
Jonathan Hall

The U.S. Open is the largest annually-attended sporting event, with 700,000 people attending, and millions watching worldwide: a great brand-building opportunity. What are the 10 key things to watch from this year's event?

Read Whole Story

10 Creative Ways to Use Lists to Improve Your Content Marketing Strategy

Lee Traupel | Posted 09.03.2014 | Small Business Read More: Google, Digital Media, Crm, Big Data, Content, Social Networking, Facebook, Business, Content Marketing, Movies, Social Media Marketing, Newscred, Intelligent Design, Online Advertising, Google Plus, Social Media Tips, Public Relations, Business News, Digital, Marketing, Microblogging, Blogging, Linkedin, Lifestyle, Fashion Trends, Advertising, Analytics, Digital Age, Arts, Linkedin Tips, News, Crm Business, \Social Entrepreneurship, Small Business News
Lee Traupel

Lists are everywhere and the headlines with lists are proliferating faster than rabbits imbibing unlimited amounts of Jack Daniels.

Read Whole Story

How to Redefine Your Marketing Strategy in Today's Tech Drenched World

Lee Traupel | Posted 08.29.2014 | Business Read More: Digital Media, Content, Facebook, Content Marketing, Movies, Social Media Marketing, What-Is-Working-Small-Businesses, Television, Philanthropy, Intelligent Design, Video, Online Advertising, Social Media Tips, Public Relations, Business News, Digital, Marketing, UK Business, Microblogging, Technology, Customer Service, Blogging, Linkedin, Twitter, Lifestyle, Design, Online Shopping, Technologists, Advertising, Strategic Philanthropy, Digital Age, Pinterest, Arts, Small Business News and Trends, Linkedin Tips, Google, Crm, Big Data, Social Networking, Work-Life Balance, UK Culture, Business, Culture, Newscred, Uklifestyle, Google Plus, Web, Women in Business, Fashion Trends, Social Entrepreneurship, Analytics, News, Women on Twitter, Crm Business, Business News
Lee Traupel

"There's many a slip twixt cup and the lip" is erroneously attributed to Shakespeare throughout history. The origins can be traced back to Greek myth...

Read Whole Story

Are You Driving Your Data? Or Is Your Data Driving You?

Steven Crandell | Posted 08.28.2014 | Technology Read More: Wisdom, Statistics, Big Data, Understanding, Npr, Third Metric, Science, Messages From the Ancestors, Margaret Heffernan, Business, Metrics, The Emperor's New Clothes, Philanthropy, Politics, Knowledge, Information, Data, Code, Ted, TED Radio Hour, Hans Christian Anderson, Impact, Technology News
Steven Crandell

Leaders parade decision-making as rational and strategic because they "have the numbers" to support it. The tech revolution with its miraculous information-processing seems to support the idea of data as king.

Read Whole Story

Surveillance and the Creative Mind

T.A. Ridout | Posted 08.26.2014 | Politics Read More: Nsa, Creativity, Surveillance, World, Edward Snowden, Terrorism, Espionage Act, Big Data, Facebook, Privacy, Government Surveillance, Online Surveillance, Internet Privacy, Politics News
T.A. Ridout

Recent U.S. history paints a clear picture of abuses by law enforcement and intelligence agencies, often with the approval of politicians. Despite paternalistic assurances that Americans have no reason to fear their own government, caution is warranted.

Read Whole Story

Getting Attention in Today's Social Media Tower of Babel

Lee Traupel | Posted 09.02.2014 | Business Read More: Digital Media, Crm, Content, Facebook, Content Marketing, Movies, Social Media Marketing, What-Is-Working-Small-Businesses, Television, Philanthropy, Intelligent Design, Video, Online Advertising, Social Media Tips, Public Relations, Business News, Digital, Marketing, UK Business, Microblogging, Technology, Customer Service, Blogging, Linkedin, Twitter, Lifestyle, Design, Online Shopping, Technologists, Advertising, Strategic Philanthropy, Digital Age, Pinterest, Arts, Small Business News and Trends, Linkedin Tips, Google, Crm. Business, Big Data, Social Networking, Work-Life Balance, UK Culture, Business, Culture, Newscred, Uklifestyle, Google Plus, Web, Women in Business, Fashion Trends, Social Entrepreneurship, Analytics, News, Women on Twitter, Business News
Lee Traupel

One of our greatest challenges working with clients is getting their attention, let alone their target market demographics. Some see this shiny mark...

Read Whole Story

Amazon Goes Hollywood Without the Algorithm

David Sable | Posted 08.25.2014 | Business Read More: The Odyssey, Big Data, Digibabble, Content, David Sable, Chris Carter, Amazon, Business News
David Sable

Wake up: Data don't connect -- data are history at their best and a bet on the future at their weakest. But a good story -- a good story lives on and becomes a part of the fabric of life and culture.

Read Whole Story

Partners for Our Children Builds 'Data Portal' for Policymakers to Improve Child Welfare System

Marquis Cabrera | Posted 08.25.2014 | Impact Read More: Partners for Our Children, Benjamin De Haan, Washington State, Big Data, Washington State Child Well-Being Data Portal, Data Portal, Mark Courtney, Steve Ballmer, Bill Gates, Impact News
Marquis Cabrera

The child welfare systems across the nation face major challenges and Washington State is no exception.

Read Whole Story

Policing 'Stop and Frisk' With 'Stop and Track' Policing

Andrew Guthrie Ferguson | Posted 08.18.2014 | Crime Read More: Michael Brown, Big Data, Predictive Analytics, Police, Crime, Stop and Frisk, Ferguson Missouri, Technology, Crime News
Andrew Guthrie Ferguson

Ferguson has resonated across the country, not because of the merits of this one particular interaction -- where the facts are still uncertain -- but because of other similar, but less deadly policing tactics in certain urban communities.

Read Whole Story

Cannes 2014 #Shingerview: David Lang, Mindshare NA

David Shing | Posted 08.12.2014 | Media Read More: Creativity, Mindshare Na, Cannes Lions Festival, Cannes Lions, Aol, Big Data, Brand Building, Innovation, David Shing, Media, Mindshare, David Lang, Premium Content, AOL Advertising, Advertising, Cannes, Shingerviews, Video, Media News
David Shing

This past June, I had the opportunity to sit down and talk to my friend, Emmy-award winning TV producer, and Chief Content Officer at Mindshare NA, David Lang, on creativity being informed by data, the definition of premium content, and the importance of a distribution strategy.

Read Whole Story

We Need to Learn How to Throw Away Data

Alice Bean | Posted 08.07.2014 | Science Read More: Large Hadron Collider, Science, Big Data, Big Data Technology, Decision Tree, Neural Networks, Science News
Alice Bean

As an experimental particle physicist working at the Large Hadron Collider, learning to handle large amounts of data is a necessary skill. In addition, one needs to learn how to differentiate between something that is useful and something that is not.

Read Whole Story

Big Data and Online Disinhibition: 'Who Am I?' When I Post Comments Online

Jenny Darroch | Posted 08.06.2014 | Business Read More: Jenny Darroch, Online Disinhibition, Big Data, Behavioral Data, Market Segmentation, Marketing, Marketing to Women, Drucker School of Management, Marketing Research, Psychographic Data, Ibm, Business News
Jenny Darroch

Big data is not a replacement for behavioral data, such as user and usage data, or psychographic data, which includes information on attitudes, values, opinions and lifestyle.

Read Whole Story

Trust: The Church and Facebook

Trey Lyon | Posted 08.05.2014 | Religion Read More: Google, Gimmicks, Church Growth, Google Search, Church, Abuse, Trust, Big Data, Facebook Privacy, Nones, Forgiveness, Facebook, Repentance, Facebook Messenger, Privacy, Consumer Confidence, Subjugation, Uninstall, Grace, Spiritual Abuse, Oppression, Marketing, Facebook Messenger App, Nonreligious, Facebook-Messenger-App-Privacy, Spirituality, Religious Nones, Religion News
Trey Lyon

You don't undo those things with better packaging, or a new release of an old product. You have to do the deep, soul-baring, painful work of repentance and asking forgiveness -- and do it without caring if this person ever comes to your church or not.

Read Whole Story

Education Data Use Has Come a Long Way and Needs to Go Further

Aimee Rogstad Guidera | Posted 08.05.2014 | Education Read More: Graduation, Big Data, Education Policy, Data, Education Data, Impactx, Education Reform, Teachers, Education News
Aimee Rogstad Guidera

Education data are in the spotlight like never before. More people than ever are talking about data's power to transform systems and help students ach...

Read Whole Story

Marketing Prerequisites for Businesses in the Billion Dollar Age

Lee Traupel | Posted 09.02.2014 | Small Business Read More: Digital Media, Crm, Content, Facebook, Content Marketing, Movies, Social Media Marketing, What-Is-Working-Small-Businesses, Television, Philanthropy, Intelligent Design, Video, Online Advertising, Social Media Tips, Public Relations, Business News, Digital, Marketing, UK Business, Microblogging, Technology, Customer Service, Blogging, Linkedin, Twitter, Lifestyle, Design, Online Shopping, Technologists, Advertising, Strategic Philanthropy, Digital Age, Pinterest, Arts, Small Business News and Trends, Linkedin Tips, Google, Crm. Business, Big Data, Social Networking, Work-Life Balance, UK Culture, Business, Culture, Newscred, Uklifestyle, Google Plus, Web, Women in Business, Fashion Trends, Social Entrepreneurship, Analytics, News, Women on Twitter, Small Business News
Lee Traupel

Digital silos are collapsing right in front of us. Today's social curated, lean, API-hungry businesses built at the blurred intersection of design and user experience are forcing CMOs and CEOs to adjust their marketing strategy accordingly.

Read Whole Story

Why A Data Scientist Should Be Your Next Marketing Hire

Vala Afshar | Posted 08.01.2014 | Technology Read More: Leadership, Social Media, Twitter, Big Data, Social Networking, Marketing, Innovation, Technology, Business, Management, Culture, Technology News
Vala Afshar

Identified as the "sexiest job of the 21st century" by Harvard Business Review, it's no wonder that demand for the data scientist position has skyrock...

Read Whole Story

Shopping for Your Health Care: Can You Tell if the Price Is Right?

Joshua Liao | Posted 07.31.2014 | Healthy Living Read More: Transparency, Big Data, Health, Health Care Reform, Hospitals, Consumers, Medical Costs, Medicare, Health Care, Costs of Health Care, Healthy Living News
Joshua Liao

I believe in a tomorrow with more transparency and greater consumer awareness; one with troves of information at our fingertips; one where we can make health decisions with our eyes open. So for all of their limitations, the most recent Medicare releases are steps in the right direction.

Read Whole Story

Twitter Is Still the Best Water Cooler Ever for Brands

Lee Traupel | Posted 07.28.2014 | Business Read More: Digital Media, Crm, Content, Facebook, Content Marketing, Movies, Social Media Marketing, What-Is-Working-Small-Businesses, Television, Philanthropy, Intelligent Design, Video, Online Advertising, Social Media Tips, Public Relations, Business News, Digital, Marketing, UK Business, Microblogging, Technology, Customer Service, Blogging, Linkedin, Twitter, Lifestyle, Design, Online Shopping, Technologists, Advertising, Strategic Philanthropy, Digital Age, Pinterest, Arts, Small Business News and Trends, Linkedin Tips, Google, Big Data, Social Networking, Work-Life Balance, UK Culture, Business, Culture, Newscred, Google Plus, Uklifestyle, Women in Business, Fashion Trends, Social Entrepreneurship, Analytics, News, Web, Women on Twitter, Business News
Lee Traupel

How much time is Twitter going to take to be effective for your business? The simple answer is probably an hour or two a day, depending on your products and services, community service sophistication, how you're using the platform and how aggressively you want to grow your brand.

Read Whole Story

Brave New Marketing World: From Chaos to Order

Tom Doctoroff | Posted 07.25.2014 | Business Read More: Big Data, Kanye West, Bottom-Up Communications, Brand Advocacy, Armani, Culture, Brand Equity, Bmw, Digital Technology, Cadbury, Coca-Cola, Advertising, Brand Idea, Coke, Digital, Consumer Engagement, Marketing, Brand Loyalty, Google, Marketing Tips, Business Marketing Tips, Business News
Tom Doctoroff

The digital revolution has intensified the clash between the top-down and bottom-up brand-building models: the former is fueled by clarity of message, which is articulated by the manufacturer; the latter is unpredictable, on the street, of and for the people.

Read Whole Story

#auto

Subpages (5): 2 c e r x
Comments